An advertiser who has seen success on the Google Display Network with text ads wants to start using display ads for a seasonal advertising campaign. The advertiser has a medium-sized creative team to create these ads. Why should this advertiser consider using Google’s Ad gallery as opposed to other tools?

An advertiser who has seen success on the Google Display Network with text ads wants to start using display ads for a seasonal advertising campaign. The advertiser has a medium-sized creative team to create these ads. Why should this advertiser consider using Google’s Ad gallery as opposed to other tools?

A) The Ad gallery will allow the advertiser to easily create and change creative messaging
B) Standard templates with the Ad gallery ensure that ads blend into the color scheme of any website – CORRECT
C) The Ad gallery allows the flexibility to include as much or as little as the advertisements necessary
D) Ads built with the Ad gallery tend to have lower costs-per-click (CPCs) than ads built with other tools


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