An advertiser who already has AdWords Conversion Tracking installed wants to optimize a campaign that contains display ads. In order to identify the website that are generating sales, the advertiser should review
An advertiser who already has AdWords Conversion Tracking installed wants to optimize a campaign that contains display ads. In order to identify the website that are generating sales, the advertiser should review
A) the average cost-per-conversion of the campaign
B) the Site Search report within Google Analytics
C) the “conversions” column of the Placement Performance Report – CORRECT
D) their clickthrough rate (CTR) for each placement