A direct response advertiser would like to promote a new line of non-stick cookware that is being sold on an E-commerce site with a display ad. She should choose a landing page for the ad that features:

A direct response advertiser would like to promote a new line of non-stick cookware that is being sold on an E-commerce site with a display ad. She should choose a landing page for the ad that features:

the entire new line of non-stick cookware – CORRECT
a specific pan within the new line
all non-stick cookware sold on the site
all cookware sold on the site


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